Sneakers no longer serve a simple purpose. They have become icons of style and status or excellent investments. One example is The Nike Air Jordan 1 “Lost & Found”, which has become a front runner in collectors' and investors' eyes for its unique design with wide historical use.
Since its release, sneaker enthusiasts have voted for the Nike Air Jordan 1 “Lost & Found” pack as one of the most hyped releases in the sneaker community. This sneaker looks more like a relic or an art piece because of its age, rarity, and the fact that so many people are willing to pay to own a pair.
It is one of the market's most popular and valuable assets, and resale has repeatedly demonstrated a high return on investment (ROI). This article will discuss why the Air Jordan 1 “Lost & Found” is a good investment in 2024. Part II appreciates its looks up for the shoe’s value for more growth.
Nike Air Jordan 1 has been released in a “Lost & Found” iteration that retains some of the features in the shoe in 1985. The design is a replica of newly bred sneakers with features such as cracked leather and yellowed soles that would easily depict an aged sneaker.
The old-school yet contemporary design has appealed to sneakerheads and aficionados for decades. Despite the substantial visual similarity to its Air Jordan predecessor, its black and cement gray makeup and restricted release have made this one of the most interesting Jordan drops in recent memory.
Growth comparison of nike air jordan 1 (2015-2023)
This graph shows the projected sales increase of the Nike Air Jordan 1 from 2015 until 2023. The data shows a consistent growth in sales over time, demonstrating the sneaker's growing popularity.
As we delve deeper into the world of sneakers, it's important to recognize that the attributes that make a sneaker appealing to wearers also significantly affect its resale potential.
Air Jordan 1 'Lost & Found': Market Demand and Resale Value
That is why the Air Jordan 1 “Lost & Found” model has attracted considerable attention since it released the sneaker. This is because of the high demand for it due to its retro look and design. The “Lost & Found” colorway returns to 1985, restoring its original “Chicago” tone, earning the Jordan Brand a special place in most fans’ hearts.
The overwhelming interest in this product is well justified as many of these releases saw limited editions, resulting in limited Availability as the resell market consists of pairs resold at very high margins.
By using StockX – one of the largest secondary sneaker marketplaces, it is possible to state that within two months after the release, the colorway is sold for $400-$600, a relative dependence on the sneaker’s quality and size.
Despite newer releases on the market, Air Jordan 1 'Lost & Found' still remains a sought-after one as it only comes in limited stocks and features classic design. Retailing for $180, pairs now fetch prices of between $400 and $600 on the resale market only two months after these were released; an enormous ROI.
Nostalgia and Historical Significance: The “Lost & Found” name and company logo, with their classic vintage appearance in conjunction with the classic Chicago colorway, are welcoming to both newcomers and enthusiasts of sneaker culture.
Limited Stock and High Demand: Having a larger quantity at the beginning than some of the exclusive products, the retailers experienced normative demand against which supple far out-shadowed demand in terms of sale, thereby making the product priceless in resale.
Because of these features, the Air Jordan 1 "Lost & Found" is expected to maintain a high resale value for many years, appealing to sneakerheads and investors.
Market Demand and Resale Value:
In the resale market, they have been very much sought after since the release of the Air Jordan 1 “Lost & Found.” Its design has not changed much over the years, and due to the brand Jordan, it is now extremely expensive on platforms such as StockX or GOAT.
For instance, the sneaker used to cost approximately $180, yet one can currently sell for between $400 and $600, and this will only rise due to scarcity as the demand increases.
Current Resale Price: $400–$600 (as of 2024)
Potential for Appreciation: Very high, and this is likely to rise because there are few pairs in mint condition in the market today.
Investment Opportunity: The facts and the car’s old-school looks to position it as a long-term appreciation asset that would be of interest to both newbs and more experienced investors.
Chart for 1st 6 months of 2024
This chart represents the resale value progression for one limited edition sneaker over six months from January to June. Here are the key takeaways:
Key Takeaways
This upward trend shows how exclusive shoe launches and seasonal demand affect resale pricing. The growth throughout the spring and summer months indicates increased interest in new collections and the summer fashion trend.
Pros:
✔️ Generate profits: at a multiple of 200-500% of the retail.
✔️Growing Market: By 2030, the sneaker resale market will be valued at $30 billion.
✔️Passion-Driven Investment: The thrill of changing income occasionally is always fun, especially in the dynamic world of sneaker investment.
Cons:
✖️Unpredictable Market: It can be worthless like it takes to become valuable.
✖️Storage and Condition: Sneakers ought to be appropriately stored, and when you have several pairs and sets, this can easily be a problem.
✖️Transaction Fees and Taxes: Transaction fees can cut the profitable margins.
Average Sneaker Resale Price (NikeAir Jordan vs Other Brands)
Average Sneakers Resale Prices (NikeAir Jordan vs Other Brands)
Nike Air Jordan 1
$500-$700
Adidas Yeezy 700 V4
$450 – $550
New Balance 990 x Aimé Leon Dore
$400 – $600
Nike Air Jordan 1 'Year of the Dragon
Retail Price: $180
Expected Resale: $500-$700
Resale Drivers: Limited pieces; collectors want them; cultural appreciation, as it is aligned with the Lunar New Year.
This model is likely to perform well, as with previous models launched on holiday-themed releases, which saw a more than 150% boost in resale value.
Adidas Yeezy 700 V4
Retail Price: $300
Expected Resale: $450 – $550
Resale Drivers: Demand continues to exist, regardless of the brand's controversies and stock issues.
According to GOAT and StockX data, Yeezy models have consistently had usable demand, and resale prices are usually 50-80% more than the retail price range as there are very few units.
New Balance 990 x Aimé Leon Dore
Retail Price: $200
Expected Resale: $400 – $600
Resale Drivers: Collaboration and good-quality resources draw a lot of attention. New Balance has some severe hype as a brand in this space.
New Balance has risen to the occasion, as collaborations such as this one with Aimé Leon Dore experienced high resale prices throughout 2023 and 2024.
Risks and Considerations in Air Jordan Resale
Top 5 Takeaways:
Exclusivity has increased resale by 200% after going live on StockX and GOAT. For resales, this Jordan 1 line always performs great, and there is a compelling narrative driving this particular design, with the potential of being a very high-demand stable asset, even more for enthusiasts or investors alike.
The "Lost & Found" Jordan 1 is a smart investment due to its nostalgic design, small batch release, and relentless demand. This drop mimics the original 1985 Air Jordan 1, yet details it like a piece of vintage discovery, powerfully appealing to collectors. Given the nostalgic foundation, narrow supply, and apparent resale strength of the Nike Air Jordan 1 'Lost & Found,' they could be quite a pop culture — not to mention financial— gold mine. This iconic shoe is a must-have for the sneaker enthusiast. What are your thoughts on this pair?